Helping Kiwis for over 25 years

We're New Zealand's favourite place to Buy, Sell and Borrow.

Cash Converters is the world’s largest second-hand dealer, and a market leader in pawnbroking and small loan services. We help thousands of everyday Kiwis with responsible financial solutions and continue to help more everyday.

The Cash Converters Story

Cash Converters began as a single store in 1984, in Perth, Western Australia.

Brian Cumins and a group of partners founded the brand with a simple idea - professionally purchase second-hand goods from the public and display them in a modern, genuine retail outlet.

Fast forward to the present and that idea has grown into an international franchise system that is constantly innovating, while expanding its product offerings to include small loan lending, pawnbroking and a whole lot more.

Today there are more than 700 stores worldwide, operating in more than 16 countries including Australia, Belgium, France, Italy, Malaysia, Namibia, Netherlands, Portugal, Singapore, South Africa, Spain, Switzerland, United Arab Emirates, United Kingdom and USA.


Cash Converters in New Zealand

Cash Converters began in New Zealand in 1993 and today operate 24 stores, employing more than 380 people. There are 12 corporate owned and operated stores in Auckland and Christchurch, and 12 franchise operated stores throughout the rest of the country.

We're here to help

A growing number of New Zealanders are significantly or completely excluded from obtaining credit from traditional banks. With household budgets that are already stretched, an unexpected expense - like a medical bill, vet bill, car repairs or a school trip for the children - can often leave people with nowhere to turn.

Cash Converters New Zealand has been meeting this need for over 25 years. During 2018, we provided 294,000 small loans to Kiwis and we continue to help thousands of Kiwis every week.

We also understand what our customers need and because we have their best interests in mind, for more than 12 years we have contributed to consumer credit reform, including the Credit Contracts and Consumer Finance Act (CCCFA) and the associated Responsible Lending Code.

Operation SNAP

Cash Converters is a long time major financial supporter of the NZ Police initiative ' Operation SNAP' (Serial Number Asset Partnership). SNAP aims to prevent burglary and property offending to make it hard for criminals to sell stolen goods in New Zealand.

This initiative encourages the public to record serial numbers of household and personal items on an online database, which dramatically increases the chances of having stolen goods being returned to their rightful owners.

It is an effective deterrent and reduces the risk of theft and burglary.

To find out more, visit the SNAP website.

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There are some common myths about Cash Converters and the short-term loan industry. Here we bust those myths and look at the reality behind them.

Reality: Cash Converters don’t take security and bear the entire risk associated with our Personal Loans, so it doesn’t make sense to approve a loan we think our customer can’t afford to repay.

Just like banks, Cash Converters must review our customers’ financial circumstances to ensure they are eligible for a loan, including proof of income, household expenditure, identity and residence.

Just like banks, Cash Converters must comply with the Credit Contracts and Consumer Finance Act, Financial Services Providers (and Dispute Resolution) Act, Anti-Money Laundering and Countering Financing of Terrorism Act, Fair Trading Act and Privacy Act.

This means a $500 Cash Converters Personal Loan carries the same assessment and compliance obligations as a $500,000 loan.

Reality: If that was true, we’d be out of business. We make a loss when a loan is not paid back.

Our approach centres on shared responsibility between us and our customers. Unlike most lenders, Cash Converters bear the entire risk associated with our Personal Loans. Customers do not provide any form of security. Our products are well suited to our customers who sometimes need a little more support and understanding.

This model strongly incentivises Cash Converters to ensure our customers are able to pay back Personal Loans.

Reality: Our most common customer is mid-thirties, full-time employed, female and earns nearly the median national wage. Often they just need some extra cash to help with unexpected expenses, like a medical bill, vet bill, car repairs, or a school excursion for the children. Our customers come from all walks of life, as the need for convenient, responsible and accessible small loans are attractive across a spectrum of New Zealanders.

Cash Converters is aware of unscrupulous practices by fringe and mobile lenders. We support measures which better protect consumers and which do not restrict access to credit from legitimate providers.

Reality: A payday loan is an advance on your next pay, to be repaid in full on your next pay day. Payday loans can displace too much of a customer’s income and lead to debt spiral. Cash Converters does not offer payday loans.

Reality: Cash Converters follows responsible lending obligations and will only ever lend customers an amount they can afford to repay, which means our Personal Loans cannot trap customers in a debt spiral.

Reality: Cash Converters is not a Loan Shark. Cash Converters has a long-standing reputation for professional, legally compliant, values driven and customer focused conduct in New Zealand.

Loan sharks disregard regulatory obligations and enforce loan repayment with intimidation and violence.

Loan sharks don’t like Cash Converters; we are a greater threat to them than regulators are. We provide legally compliant, responsible products they simply cannot compete with.

Reality: Small loans come with so much regulation and consumer protection that compliance represents the dominant cost of a small loan. New Zealand has strong consumer protection in place. Legitimate lenders like Cash Converters comply with the same raft of regulations that apply to traditional banks and large finance companies.

Reality: Small loans are regulated by a robust set of consumer protections, including the Responsible Lending Code. Lenders are licensed and policed by the Commerce Commission. Consumers have access to no-cost dispute resolution services if needed.

Cash Converters is supportive of moves to curb undesirable conduct and believes credit availability and consumers’ right to choose legitimate lenders should be retained. Restricting access to legitimate small loan providers would provide immediate opportunity for unlawful lenders including gangs and loan sharks.

Reality: Not us. Not here. Cash Converters New Zealand is run independently to the business operated in Australia. Cash Converters New Zealand products and systems are uniquely New Zealand, and its processes are aligned with New Zealand Laws and regulations.

Cash Converters New Zealand is in good standing with the Commerce Commission and is not subject to any legal action. Cash Converters has a 25-year reputation for transparent, responsible and ethical conduct in the New Zealand market.

Reality: Thieves have to be pretty stupid to try and sell to us. Every purchase is captured on CCTV and proof of identity is required. Our processes assist Police to apprehend thieves resulting in few stolen goods being presented at our stores.

Every week Cash Converters stores, countrywide, voluntarily provide their local Police with details of every item purchased, including make, model and serial numbers. If any are found to be stolen, they are voluntarily handed over to Police, at a loss to the store.

Nationally Cash Converters has a letter of agreement with New Zealand Police which has been in place since 2004 and we are a long-term financial supporter of SNAP (Serial Number Asset Partnership).

Learn more about our close relationship with the New Zealand Police.